by Marlene Giardini | Jul 4, 2016 | Anti-glare Coating, Optical humor, Optical Marketing, Optical Merchandising
Do children benefit from anti-glare on their lenses? You bet! Anti-reflective coating makes you see better. It also improves your appearance. If fact, ALL spectacle wearers should have non-glare lenses. It’s modern technology! Anyone who had to wear glasses, and...
by Marlene Giardini | Mar 28, 2015 | Anti-glare Coating, Uncategorized
Children’s Anti-Glare Lenses: An Untapped Market How many parents today purchase non-glare, or anti-reflective lenses for their children? If you take the time to look at kids actually wearing glasses, not very many. Not many teenagers are wearing non-glare...
by Marlene Giardini | Dec 11, 2014 | Anti-glare Coating, Optical humor, Optical Marketing, Optical Merchandising, The Optical Industry
Anti-glare Technology: a Marketing Challenge Anti-glare coating has been in retail for decades, and it was available decades before that in the scientific industry. Yet it really is amazing how many of our patient/customers have never hear of it, have no idea what its...
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