by Marlene Giardini | Mar 6, 2015 | ABO/NCLE exam prep, Optician Training, The Optical Industry
Good! Come on board! Many Areas Have an Optician Shortage Now is a prime opportunity to be a student or apprentice. Pay rates are good since supply is down. In the national chain at which I work, apprentice pay is higher than the general wage, and that’s just...
by Marlene Giardini | Feb 26, 2015 | ABO test content, ABO/NCLE exam prep, Optician Training, Tips and Hints
If you are an optician studying for certification, taking practice tests can give you an edge. Optician trainees Often Take Their Certification Exams Multiple Times This is, no doubt, the reason why the ABO/NCLE now offers their National Boards four times a year...
by Marlene Giardini | Dec 11, 2014 | Anti-glare Coating, Optical humor, Optical Marketing, Optical Merchandising, The Optical Industry
Anti-glare Technology: a Marketing Challenge Anti-glare coating has been in retail for decades, and it was available decades before that in the scientific industry. Yet it really is amazing how many of our patient/customers have never hear of it, have no idea what its...
by Marlene Giardini | Nov 7, 2014 | Optical Marketing, Optical Merchandising, The Optical Industry
Optical Branding, a Legacy of the 1980’s Designer Explosion. In a recent Vision Monday article a veteran editor, Gloria Nicola, speaks of the positive contributions of optical branding. Addressing some of the joys of her work over the past 27 years, the article...
by Marlene Giardini | Nov 1, 2014 | ABO test content, Tips and Hints
Rx Interpretation, What it Really Means As I outlined in my previous post, Rx Interpretation, Part 1, The most important part of interpreting the patient’s Rx is knowing what the Rx means. When we take the patient’s script in hand, and look at it,...
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